Heather Friedman
Chief Marketing Officer
Heather Friedman has found her dream job as Chief Marketing Officer for LifeLine Animal Project. She is a marketing and communications expert with over 22 years of experience. And, she specializes in brand marketing, communications, strategic campaign planning and digital marketing.
Before joining the nonprofit sector, Heather led marketing efforts at Moxie (the largest interactive agency in the Southeast). There, she created online experiences and marketing campaigns for Fortune 100 clients, such as Verizon, Home Depot, UPS and Home Decorators Collection.
She joined LifeLine Animal Project in 2015 to lead marketing and communications. And her vision helps drive adoptions, donations, volunteer engagement and overall awareness of the lifesaving mission. Hence, she is thrilled to be combining her marketing experience with her passion for animals. And above all, Heather is grateful to be part of an amazing team dedicated to saving lives and making Atlanta a no-kill community.
She and her husband have a lazy pup, a chatty cat and an energetic eight-year-old son.
- Rebecca Guinn, Founder & CEO
- Jennifer Eddy, Chief Development Officer
- Heather Friedman, Chief Marketing Officer
- Andrea Peterson, Chief Operating Officer
- Teri Hovsepian, Chief Financial Officer
- Audrey Shoemaker, Shelter Director, Fulton County Animal Services
- Tracy Thompson, Shelter Director, LifeLine Community Animal Center
- Annie Alder, Shelter Director, DeKalb County Animal Services
- Dr. Susan Brosman, Director of Medical Services, LifeLine
- Rob Kimrey, Clinic Director, LifeLine
- Auriana Brown, Director of Operations, DeKalb County Animal Services
- Belinda Bell, Director of Operations, Fulton County Animal Services
- Jabari Gadsden, Director of Animal Care, DeKalb County Animal Services
- Gin Taylor, Community Cats Program Director
- Meera Solomon, Director of Volunteer Services, LifeLine
- Evelyn Albertson, Director of Technical Services, LifeLine